Netizens Praise HYBE’s Girl Group NewJeans For Diverse Representation In Each Member’s “Hype Boy” MV

Each love interest in their music videos was of a minority group!

Netizens can’t stop praising HYBE‘s new girl group NewJeans!

NewJeans | HYBE LABELS

The five-member girl group is produced by Min Hee Jin, the CEO of ADOR Entertainment and the former creative director of SM Entertainment, where she was the driving force behind some of f(x), EXO, and Red Velvet‘s most iconic concepts. The group consists of Hanni, Minji, Danielle, Haerin, and Hyein.

From left: NewJeans’s Hanni, Minji, Haerin, Danielle, and Hyein. | HYBE LABELS

Since their song “Attention” was released on July 21, you can’t scroll long on Twitter, TikTok, or Instagram without someone hyping it up!

@neongremlin

ready to play it on repeat when it’s on spotify #fyp #kpop #hybe #newjeans

♬ New Jeans Attention – nini 🩰

Yet, it’s not just the song that pre-debut fans are loving. It’s the diversity and representation!

From the start of “Attention,” we are met with a diverse crowd outside a theater. It’s the same inside the theater as well during the concert.

| HYBE LABELS/YouTube

Later in the MV, Danielle’s members “crash” her video call as she talks to some friends. Again, the group is diverse.

| HYBE LABELS/YouTube

Their follow-up single, though, proved even more impressive in terms of inclusivity and representation as it includes people of different ethnicities and orientations.

The next day, “Hype Boy” was released, and it served as a way to get to know each member better as there are multiple music videos. At the end of the Official MV Intro, you are given four MV options to choose from. Each one contains a different POV of the storyline.

And though the title of the song and its lyrics are gender specific, the music videos actually give LGBTQIA+ representation.

| HYBE LABELS/YouTube

In Danielle and Haerin’s, the two friends resolve their differences and choose each other after a boy plays the both of them.

| HYBE LABELS/YouTube

Minji falls for a cute guy at an amusement park who is Black.

| HYBE LABELS/YouTube

Hyein crushes on an artsy asthmatic boy who appears to be Spanish (the MV was filmed in Spain) and lost his inhaler.

| HYBE LABELS/YouTube

Some also interpret the ending as her finding out that he is gay. Others interpret it differently, though.

Throughout Hanni’s MV, she is interested in a mysterious dancer who keeps their identity hidden with a hoodie and face mask.

| HYBE LABELS/YouTube

When they finally meet at the party, the dancer is revealed not to be a traditional boy. Instead, the person may actually be gender fluid, non-binary, or Transgender, and Hanni does not appear upset and still shows interest.

| HYBE LABELS/YouTube

So, each love interest in their music videos was of a minority group! Netizens are reacting very positively so far…

…Especially Hanni’s! Fans were already happy that she gives us Vietnamese representation in a K-Pop group. Now, the LGBTQIA+ representation only makes us all happier.

@rosebutwiththespicye

IM SO HAPPY THIS GROUP IS NOT SCARED TO BREAK THE RULES AND STEREOTYPES OF SK CUZ YK DAMN WELL THEY BOUTTA B MAD OVER THESE MVS 💀 #newjeans #newjeans👖💛 #attentionmv #hypeboymv #hybe @newjeans_official @하월 @HYBE

♬ original sound – rosiemovedtomars

@sandrasfavee

This group has literally already given more representation then a lot of groups have and they debuted less then a day ago.. also hani is definitely my bias #newjeans #hypeboynewjeans #attentionnewjeans #BigInkEnergy #SplashSummerVibe #lgbt #vietnam

♬ 오리지널 사운드 – 하월 – 하월

@yoonasap

BEST VERSION OF HYPEBOY #twicefrr #yoonasap #newjeans #hanni

♬ love maze – 💪

Fans worldwide feel seen, appreciated, and respected with NewJeans as they are already proving to be an incredibly talented and inclusive group after only a couple of days!

Read more about each member below.

NewJeans Predebut Photos That Prove They Were Born To Be K-Pop Idols